NikeNike was founded by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student, Phil Knight. They launched the Nike Brand shoe in 1972. Nike now sponsors premier athletes worldwide and is the #1 sportswear company in the world. NBA players sponsored by Nike include LeBron James, Kevin Durant, Giannis Antetokounpo, and Kyrie Irving. Following those footsteps, Tyler Herro agreed to sign a multi-year shoe endorsement contract with Nike. Nike does everything possible to support younger generations to reach their full athletic potential through many different charitable campaigns.They were delighted to sponsor Tyler’s Herroball event as every guest athlete is either a signed Nike athlete or plays in Nike-outfitted league.
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Old SpiceFounded in 1937, Old Spice has become one of the largest male products today by having an attractive lady like scent. Today they have used many different ways to sell their product as well as branch it out to more audiences. One of the ways is they endorse professional athletes such as Tyler Herro, Ray Lewis, Christian Yelich, Cody Bellinger, and many more athletes throughout the professional world. They also utilize quirky slogans such as “a best a man can get,” or “smell into manhood.” Old Spice is constantly finding new ways to sell their product and they are one of the most innovative companies today. They have a variety of charitable initiatives and saw eye to eye with Tyler’s dream of inspiring young athletes.
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Miami HeatThe Miami Heat, founded in 1988, is professional NBA team and franchise. They are owned by Micky Arison and the Arison family. The franchise is doing many different things for their local community. They have The Heat Charitable Mission which was established in 1997 and it supports programs for the betterment of at-risk families in south Florida. The Heat have Home Strong which was established in 2006 and salutes courageous men and women in uniform. The Heat have created many organizations and events like the ones listed above that include Heat Family Festival, Heat Golf Classic, Miami Heat Gala, Heat Home Court for Kids Wing at Holtz Children’s Hospital, Heat player ticket program and the Heat Family Charity group.
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